Basics of Fonts + Typefaces
Fonts, typefaces, typography…what is all that? Are they different things? Do I need to know them? These are some of the questions I get asked by my clients when it comes to type, so I figured I’d outline the basics. Biggest thing to remember is what typefaces/fonts your brand uses so that you can keep […]
Colours for Print & Web Explained
Colours for print and web explained! Colours for branding can be confusing, especially to someone who isn’t a designer, web developer or professional printer. “Why do I even need to know this?” I’ve had clients ask me. I agree, it’s not something you need to keep your business running, but it IS something you need […]
Client Victory List 2018
Welcome to my first Client Victory List! I have some pretty amazing clients (just saying). They work hard. They take risks. They have challenges and failures, just like everyone does. But no matter what comes their way, they keep going, they keep working, they keep pushing that needle forward. It’s this consistency and drive that […]
Best File Formats for Print and Web
Being a business owner can be tough. If it wasn’t hard enough running the actual business, you also have to keep your brand sharp and consistent. There’s a lot of confusion regarding which file type to use for websites versus business cards versus letterheads and so on. Why are they different? Which one is best? […]