10 Tips for a User-Friendly Website
Websites are really complex these days – there’s so much to think about and track. Arguably the most important is how to keep people that visit your website ON your website. That’s the biggest goal, right? You can review your bounce rate and other metrics with website analytics, but overall…you just want to have a […]
How to Audit your WordPress Website
Learning how to audit your WordPress website can be as minimal or as comprehensive as you want it to be. If you’re just looking at one area, like refreshing your images, SEO ranking or other analytics (such as opt-ins or bounce rates), then your audit could be quite simple. A fully comprehensive website audit looks […]
Basics of Fonts + Typefaces
Fonts, typefaces, typography…what is all that? Are they different things? Do I need to know them? These are some of the questions I get asked by my clients when it comes to type, so I figured I’d outline the basics. Biggest thing to remember is what typefaces/fonts your brand uses so that you can keep […]
Colours for Print & Web Explained
Colours for print and web explained! Colours for branding can be confusing, especially to someone who isn’t a designer, web developer or professional printer. “Why do I even need to know this?” I’ve had clients ask me. I agree, it’s not something you need to keep your business running, but it IS something you need […]