What is Digital Sustainability?
Digital Sustainability means the practice of a kind internet and digital world. It means creating and using products, services and websites that work efficiently and easily, contribute to the greater good and don’t have anything shady going on in the background. This is going to be an overview of digital and web sustainability, and there […]
Client Victory List 2020
Feature Image Photo by krakenimages on Unsplash So…2020 didn’t QUITE go as anyone planned, did it? So many of us had to stop what we were doing, let go of our plans and projects, and focus on just getting by. I know I personally felt panicky, uncertain and lost at various times this past year […]
10 Tips for a User-Friendly Website
Websites are really complex these days – there’s so much to think about and track. Arguably the most important is how to keep people that visit your website ON your website. That’s the biggest goal, right? You can review your bounce rate and other metrics with website analytics, but overall…you just want to have a […]
How to Audit your WordPress Website
Learning how to audit your WordPress website can be as minimal or as comprehensive as you want it to be. If you’re just looking at one area, like refreshing your images, SEO ranking or other analytics (such as opt-ins or bounce rates), then your audit could be quite simple. A fully comprehensive website audit looks […]
How to DIY Design + WordPress
Sometimes entrepreneurs and business owners find their way to me, but can’t afford my services at the time. I’m often asked what I can recommend for those who aren’t able to hire a professional, but really need to make changes to their branding, get some marketing going or update their website. If you need to […]
The Basics of Font Licensing
I often run into this question with my clients, so I wanted to write a blog post for everyone to reference moving forward. Font licensing is generally a minor element in terms of running a business, but it’s nevertheless important and relatively easy to find a solution. If you use fonts in your business, you […]
Image Resolution for Print and Web
Photo by Michael Maasen on Unsplash Resolution for web and print media can be super confusing. I’m often asked by my clients (and my mom): What resolution is my image? What is the best resolution for web? For print? Are they different? How do I send the printer my images in 300dpi? Why won’t my high resolution image […]
What are Crops and Bleed?
Have you ever wanted to have something printed for your business and the printer required that your files to have “crops and bleed”? This is a very common term in professional printing. This quick rundown will explain what they’re used for and why you need to include them. Crops and bleed are important for your […]