Performance ConsultingBranding / Graphic / Print / Web
Performance Consulting is a business coaching, change management and IT Enablement company.
The challenge was to create a revitalized identity, with accompanying collateral and wordpress website to appeal to the target market of corporate, forward thinking companies.
The solution lay in separating the client’s offerings into separate skills or “cards”. Bold colours paired with flat and clean design made the brand accessible and easy to understand. Writing the copy in plain language also helped make it approachable and available to new clients.