Central CityBranding / Environment / Graphic
Central City Shopping Centre is a large established shopping centre that also accommodates a modern office tower and an SFU university campus.
Central City required a new visual identity/logo for it’s site-wide revitalization, and the first location that was suitable for implementation was the iconic office tower.
I designed and developed the visual identity project as key designer at EDG Experience Design Group Inc.
North Entrance Photo courtesy of EDG.