10 Tips for a User-Friendly Website

Reading Time: 4 minutes Websites are really complex these days – there’s so much to think about and track. Arguably the most important is how to keep people that visit your website ON your website. That’s the biggest goal, right? You can review your bounce rate and other metrics with website analytics, but overall…you just want to have a […]

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How to DIY Design + WordPress

Reading Time: 5 minutes Sometimes entrepreneurs and business owners find their way to me, but can’t afford my services at the time. I’m often asked what I can recommend for those who aren’t able to hire a professional, but really need to make changes to their branding, get some marketing going or update their website. If you need to […]

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the basics of font licensing, colleen keith design, font license

The Basics of Font Licensing

Reading Time: 4 minutes I often run into this question with my clients, so I wanted to write a blog post for everyone to reference moving forward. Font licensing is generally a minor element in terms of running a business, but it’s nevertheless important and relatively easy to find a solution. If you use fonts in your business, you […]

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Image Resolution for Print and Web

Reading Time: 6 minutes Photo by Michael Maasen on Unsplash   Resolution for web and print media can be super confusing.   I’m often asked by my clients (and my mom): What resolution is my image? What is the best resolution for web? For print? Are they different? How do I send the printer my images in 300dpi? Why won’t my high […]

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What are Crops and Bleed?

Reading Time: 3 minutes Have you ever wanted to have something printed for your business and the printer required that your files to have “crops and bleed”? This is a very common term in professional printing. This quick rundown will explain what they’re used for and why you need to include them. Crops and bleed are important for your […]

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Basics of Fonts + Typefaces

Reading Time: 4 minutes Fonts, typefaces, typography…what is all that? Are they different things? Do I need to know them? These are some of the questions I get asked by my clients when it comes to type, so I figured I’d outline the basics. Biggest thing to remember is what typefaces/fonts your brand uses so that you can keep […]

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colours for print and web explained, colleen keith design, pms, cmyk, rgb, hex codes

Colours for Print + Web Explained

Reading Time: 4 minutes Colours for branding can be confusing, especially to someone who isn’t a designer, web developer or professional printer. “Why do I even need to know this?” I’ve had clients ask me. I agree, it’s not something you need to keep your business running, but it IS something you need to keep your brand running. Your […]

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